The International Council for Advertising Self-Regulation (ICAS) is heading to Bogotá, Colombia, from the 23rd to the 25th of October 2023 for the first ever ICAS LatAm Meeting. This unique event will bring together the Latin American Ad Standards Bodies or so called Self-Regulatory Organizations (SROs) but also key marketers and brands from the region as ICAS joins up with the World Federation of Advertisers (WFA) and WFA’s Regional LatAm Meeting.
The LatAm meetings will create a platform for meaningful dialogue, collaboration, and knowledge sharing amongst advertising self-regulatory bodies and industry leaders. Key topics will be sustainability, influencer marketing, diversity, equity and inclusion as well as the strengthening of advertising self-regulation in Latin America.